Media Analysis & Production SCQF Level 7

Helping you to develop production and theoretical skills for progressing towards employment in the media and other related industries.


Why take this course?

This course is suitable for those with an interest in the multi-disciplinary study of Media. You will develop skills in production and theory, enhancing your employability prospects in the media and related industries.

The course focuses on the important balance of theory/understanding and practical skills, whilst exploring the research, planning and evaluation aspects involved in media production - whether in education or industry.

What you will experience

You will cover a range of key production skills including photography, videography, broadcast media and how to write for the media. You will also focus on the analytic side of media and delve into film theory, advertising, law, semiotics and ideology.

students working in tv control room

Key facts

Entry requirements

Applicants should have a minimum of two Highers (preferably including English) or successful completion of a non-advanced course.

A Foundation Apprenticeship in any subject area will be considered equivalent as one unrelated Higher for entry to this course. A Foundation Apprenticeship in Creative and Digital Media will be considered equivalent to a subject related Higher. The additional Higher required for entry does not require to be subject related.

For those returning to education, life skills and experience in the workplace may allow entry.

English language requirements

If English is not your first language, please view the specific English language requirements for this course.

What you need to know

Next steps


At North East Scotland College

At University

Successful students can apply to study at university level. Full information is available in the Course Specification PDF.


Common careers with this type of qualification include:

  • Broadcast Assistant
  • Communications Assistant
  • Filmmaker
  • Media Planner
  • Music Consultant
  • News Editor
  • PR Assistant
  • Presenter
  • Production Assistant
  • Radio Researcher
  • Stagehand
  • TV Researcher

The following infographic provides information on current and projected employment trends in this sector, within Aberdeen City and Aberdeenshire. Follow the link on the infographic to view a larger image.

Infographic detailing current and projected employment trends in this sector, within Aberdeen City and Aberdeenshire


This course is currently unavailable. Please contact the Student Advice Centre for more information.

If you take up a place on a College course, at the start of the course you will be asked to sign an enrolment form. In signing the form and/or taking up a place on a College course, you will enter into a contract with the College and be bound by the North East Scotland College Standard Terms and Conditions of Study. Copies of the Terms and Conditions are available for inspection on notice boards and at various locations throughout the College, at the College Reception, on the College website:, or can be obtained on request from the Student Funding and Admissions Manager, North East Scotland College, Aberdeen City Campus, Gallowgate, Aberdeen AB25 1BN. Please note that courses are offered subject to (a) there being sufficient numbers of enrolments and (b) the availability of resources. The College reserves its right (i) not to run courses where the number of students is considered insufficient or where resources are unavailable and (ii) in certain circumstances, to refuse admission to an individual applicant.